2026 BioPharma eMarketing Summit

Dinner Workshop (Invite Only): AI Is Redefining Pharma Brand Perception—Are You in Control? 7:30pm - 9:00pm

Welcome, Chairpers...

KEYNOTE: The Borrowed Mind: When... 9:00am - 9:30am

The Orchestra Problem: Why Your... 9:30am - 10:00am

From Pilot Purgatory to Enterpri... 10:00am - 10:30am

Fusing Engagement with Data. Unl... 11:00am - 11:30am

Prompt Engineering for Pharma: B... 11:30am - 12:00pm

Doctor, Do You Copy? Engineering the Hyper-Perso... 12:00pm - 12:45pm

The AI Content Eng...

No More Free Passes: Pharma’s CX... 2:00pm - 2:30pm

Map It, Measure It, Move It: Liv... 2:30pm - 3:00pm

Launch Like You Me...

Precision Over Volume: The New Commercial Model...

Agency of the Future: What Pharma Bra... 4:40pm - 5:15pm

The Next Frontier:...

Step Into the Drug: How AR/VR Is... 3:00pm - 3:30pm

Registration & Exhibit Showcase 7:45am - 8:45am

Morning Networking & Exhibit Bre... 10:30am - 11:00am

Afternoon Networking & Exhibit B... 3:45pm - 4:15pm

End of Day One Cocktail Reception in Exhibit Hall 5:15pm - 6:15pm

Networking Lunch 1:00pm - 2:00pm

Chairperson’s Welc...

The Social Prescription: Rebuild... 9:00am - 9:30am

Stop Treating Patients Like Tran... 9:00am - 9:30am

The Rep Is Not Dead — The Rep Is... 9:30am - 10:00am

Achieving Omnichannel Excellence in 2026: The Un... 10:00am - 10:45am

Going Direct: The DTC-to-DTP Shi... 11:15am - 11:45am

Empowered and Informed: Marketin... 11:45am - 12:15pm

Breaking Down Silos & Creating I... 12:15pm - 12:45pm

Reinventing Digital Transformation to elevate HC...

Invisible Architecture: Designing Customer Exper...

Measuring What Mat...

Precision Over Vol...

The Trust Deficit: Why Pharma Marketing Has a Cr...

Morning Refreshments & Exhibit Showcase 8:00am - 9:00am

Morning Networking & Exhibit Bre... 10:45am - 11:15am

Afternoon Networki...

Chairperson’s Wrap...

Networking Lunch 12:45pm - 1:45pm