2026 BioPharma eMarketing Summit

2026 BioPharma eMarketing Summit

9:30am EDT

The Orchestra Problem: Why Your Channels Aren't Playing the Same Song Columbus Ballroom A & B

10:00am EDT

From Pilot Purgatory to Enterprise AI: Re-Evaluating Workflow Is the Key to AI Impact Columbus Ballroom A & BRyan Slipakoff • Dan Collins

11:00am EDT

Fusing Engagement with Data. Unlocking Smarter HCP Strategies Columbus Ballroom A & BGunjan Aggarwal

11:30am EDT

Prompt Engineering for Pharma: Building GenAI Content That Actually Passes MLR Columbus Ballroom A & B

2:00pm EDT

No More Free Passes: Pharma’s CX Imperative Columbus Ballroom A & B

2:30pm EDT

Map It, Measure It, Move It: Live Journey Mapping for Pharma Marketers Columbus Ballroom A & B

3:00pm EDT

Step Into the Drug: How AR/VR Is Transforming Medical Education and Patient Understanding Columbus Ballroom B

3:30pm EDT

Launch Like You Mean It: Building Commercial Models for the Omnichannel Era Columbus Ballroom A & B

4:15pm EDT

Precision Over Volume: The New Commercial Model Nobody Asked For (But Everyone Needs) Columbus Ballroom A & B

4:40pm EDT

Agency of the Future: What Pharma Brands Actually Need from Partners in 2026 Columbus Ballroom A & B

5:10pm EDT

The Next Frontier: What Pharma Marketing Looks Like in 2030 Columbus Ballroom A & B

1:45pm EDT

Reinventing Digital Transformation to elevate HCP Cx- What Pharma can learn from other industries? Columbus Ballroom A & BRahul Mittal